SheaHomes - Encanterra Country Club and Trilogy at Vistancia (Excerpt)
Runtime: 4 Minutes, 12 SecondsObjective:
Two unique communities with one common goal: to showcase the finest resort style communities Arizona has to offer. Shea Homes sought a new branding campaign for two of their communities aimed specifically at Canadian homebuyers. Trilogy at Vistancia and Encanterra Country Club are two immersive communities, each with their own distinct atmosphere and way of life. Mixing elements like on-camera personalities, still photography and motion graphics created an effective, branded video designed to generate interest and attract buyers.
Results:
Distributed to potential home buyers and made part of their Canadian marketing campaign. Shea Homes was able to supplement the work of their sales team and promote awareness on a larger scale.
Keywords:
Trilogy, Active Lifestyle Community, Residence, Luxury, Resort, Amenities, Phoenix, Arizona, Coachella Valley, Southern California, Video, Production, Palm Springs
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