Palm Springs True Value 30 Spot

Runtime: 30 Seconds

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Client:

Palm Springs True Value

Objective:

“We’re local and we’re here to stay.”

That’s the message Palm Springs True Value wanted to deliver. After moving to a new location within Palm Springs, it was important to spread awareness throughout the community. Point7West used the charismatic employees and local faces of Palm Springs customers to better showcase their message. With a new store and new layout, it was vital to show that the heart of Palm Springs True Value has stayed the same. Broadcasting on television with a wide media buy is only the beginning. Palm Springs True Value now has an effective branding tool that delivers their message in multiple venues for the largest impact. 

 

Keywords:

Hardware Store, Tools, Community Values, Store, Palm Springs, Local, Machinery, Home Improvement, Gear, Work, Service, Appliance, Coachella Valley, Retail Commercial, Supply, Office, Construction, Building Supplies, Employee, Advertisement, Spot, Viral Video

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