Fairmont State University

Runtime: 30 Seconds

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As a leading West Virginia University, Fairmont State wanted to appeal to a larger demographic of prospective students and highlight it's specialized programs that bring them national attention. Point7West created a two-spot campaign that defied expectations and had viewers saying, "Wow, I didn't know that about Fairmont." In many households higher education is not just a decision made by the student. That's why this commercial campaign had to speak to both parents and students to showcase Fairmont State's high quality opportunities. Point7West's production team worked with the university to accomplish a personalized campaign that could have a national appeal. To see more commercials and image films that focus on education see Xavier College Preparatory High School and West Liberty State College.

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