Tucked against the Santa Rosa Mountains in California lies the prestigious Bighorn Golf Club community. It’s a high-end real estate development with a lot to offer buyers. But they needed a way to bring their lifestyle to more potential buyers. Bighorn needed a piece they could use to showcase the luxury lifestyle and real estate available in the Bighorn club. They chose Point7West because they liked the high quality of our work and the videos we produced for other luxury companies and resorts (Watch Indian Wells). We were also a local full-service production company that could handle the production and post-production. Point7West created a 30-minute TV infomercial that would air weekly in the region. In the piece, we capture the setting, the spectacular homes, and the community amenities that have turned Bighorn Golf Club into such a coveted desert retreat. This film is also a good example of how our approach to long formats is the same as it is for short formats – to make every shot and every second count.
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